With all Kiehl’s shaving creams, apply on moist – not wet – skin. We recommend for your shaving routine to fall after a warm bath or shower.

Many of our shaving creams are rich so a little goes a long way. When you’re ready, be sure to apply a nearly translucent layer. You should be able to almost see through the cream to your five o’clock shadow or facial hair.

And remember, always apply shaving products in upward, circular motions. This ensures that your hair follicles are coated all the way down to the skin.

As you shave, save the tough stubby patches for last. This allows the ingredients ample time to soften facial hair and soothe skin.

If you notice your razor is clogging – you’re using too much.

1. Prepare Your Skin

Start your shaving routine by cleansing skin with a facial wash or energizing scrub to clear away excess dirt and oil and soften facial hair.

2. Apply Your Favorite Shave Cream

Using upward circular motions, apply a shave lotion or cream based on your style or skin type. Ultimate Brushless Shave Cream is a men’s favorite that softens facial hair and helps defend your skin against nicks, cuts and razor bumps.

3. Go With The Grain

For a proper shave, use light, gentle strokes. Your razor should do the work, not you. Start shaving with the grain (in the direction of hair growth). Then if you have any stubble left, go against the grain for an even closer shave.

4. Rinse Razor Blade Frequently

This prevents buildup on the razor blade edges or cartridge and will result in a smoother glide with more comfort.

5. Soothe Skin Post-Shave

To avoid post-shaving irritation like ingrown hairs and razor burn, rinse skin with cool water and pat it try. Then use a skin-soothing after shave to nourish and protect skin.